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Tastebuds

branding identity / packaging ​

Art Direction: ABBY GUIDO 

Photography: AUSTEN HART  

The goal of Tastebuds was to elevate marijuana’s reputation and educate users on the plant. The color choice is vibrant, capturing the energy and the lively typographic pattern paired with a subtle geometric compounds creates a rich visual language. Many elements, covering a large amount of information, contribute to a revitalized and rapidly expanding industry.  
 

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